Words That Rank on Google and Turn Visitors Into Customers

A copywriter writes to persuade — landing pages, sales pages, ads, and emails measured by conversions and revenue. A content writer informs and builds authority — blogs and guides measured by traffic and engagement. If your problem is "traffic but no sales," you need a copywriter; if it's "nobody knows we exist," you need content. Most growing businesses eventually need both working from one strategy.

It depends on scope: a single landing page, a core set of website pages, and an ongoing content retainer are very different engagements. Agency rates in 2026 typically range from around $60–$300+ per page for project work and $500–$3,000/month for retainers. We quote fixed pricing after a short brief — you'll know the exact cost and timeline before we start.

A single high-stakes page typically takes days, not weeks, including research and revisions. A full core-site rewrite (home, services, about, key landing pages) usually runs two to four weeks depending on feedback speed. We agree the timeline upfront and stick to it.

You don't need a separate specialist. Our copy process includes keyword research, search-intent mapping, entity coverage, meta titles and descriptions, and heading structure — and because we're an SEO agency too, the same team can extend the work into technical SEO and link building.

Google doesn't penalize AI-assisted content — it rewards helpful, trustworthy content and demotes thin, unhelpful pages regardless of how they were produced. The risk isn't the tool; it's publishing generic, unverified output. Our process uses AI to accelerate research, then senior humans write, fact-check, and refine everything — so you get speed without sameness.

Yes — rewrites are some of our highest-ROI engagements. We audit what's working (rankings, traffic, existing conversions), keep the equity you've built, and rebuild the messaging around it. You don't lose what's already performing.

During onboarding we map your tone, vocabulary, and positioning from your existing materials, sales calls, and customer feedback — or build the voice system with you from scratch. It's documented in a voice guide, applied consistently across every asset, and refined through revision rounds until it sounds right.

Across 500+ projects in 15+ countries we've written for SaaS, legal, healthcare, e-commerce, local services, finance, and more. Our discovery process is designed to get us fluent in your buyers fast — and if we're genuinely not the right fit for your niche, we'll tell you honestly.

Less than you'd expect: a short brief on your offer and goals, access to any existing materials (site, decks, sales recordings if you have them), and one point of contact for feedback. We handle the research, competitor analysis, and customer-language mining ourselves.

Structured revision rounds are included in every engagement — we iterate on structure first, then language, so feedback stays efficient. In practice, most projects land within two rounds because the message architecture is approved before drafting begins.

We define success metrics before writing: conversion rate, lead quality, click-through, rankings, or revenue per visitor, depending on the asset. Post-launch we can A/B test headlines and CTAs against your analytics — copy treated as a growth asset, not a one-time deliverable.

Both. Many clients start with a page or page set, then move to our Content Engine retainer — a continuous pipeline of SEO articles, landing pages, and email assets with monthly reporting. One team owns the whole system.